Eight tips to launch your app abroad: expanding your business beyond national borders with translation and localization
The gap between the web and real life also manifests itself in Spanish which boasts 437 million first-language speakers but accounts for just over 5.1% of websites.
Imagine if all the content you read would show up in a language that was not your own. Now, the next time someone asks you why they should spend money on localizing content? Just remind them, nearly half of internet users say that they never spend money online in a language that isn’t their own.